Korbel Champagne Cellars Appoints Henkell Freixenet as New Global Partner

Korbel Champagne Cellars Appoints Henkell Freixenet as New Global Partner

(Guerneville, CA & Wiesbaden, Germany) – Korbel, the iconic California Champagne producer, is thrilled to announce its partnership with the world’s leading sparkling producer, Henkell Freixenet, who will oversee global sales, marketing and distribution effective July 1, 2025. 

Henkell Freixenet, a family-owned business with a success story that spans nearly 200 years, has a comprehensive sparkling wine portfolio including global icons as well as prestigious boutique brands. "It is a great honor for Henkell Freixenet to be designated as the exclusive global partner for Korbel, and we are thankful for the trust the Heck family places in us. Drawing on our global presence and expertise, we are committed to further expanding the brand. This collaboration represents a great enhancement to our sparkling wine portfolio.” comments Dr. Andreas Brokemper, CEO of Henkell Freixenet. 

“Positioning for future growth, Korbel is pleased to entrust its legacy of over 140 years to Henkell Freixenet – global leaders in the sparkling wine segment – with the strategic objective of expanding our brand presence and elevating the celebration of everyday moments,” remarked Gary B. Heck, President and Owner of Korbel Champagne Cellars. Heck has led the California wine industry by example with his innovative spirit, commitment to excellence and respect for the land; all of which have contributed to Korbel’s success. Korbel Champagne Cellars produces the United States’ most popular méthode champenoise champagne.

Freixenet Mionetto USA, a subsidiary of Henkell Freixenet, will be responsible for North America, Korbel’s largest market. “We are honored to represent Korbel and are fully committed to continue building the legacy of the brand and of the Heck family.” says Enore Ceola, President of North America and Mexico and Chief Executive Officer, Freixenet Mionetto USA. “Together, we will take this brand to new heights and are humbled for this opportunity.” Ceola adds. 

About Korbel California Champagne®

Established in 1882 in Sonoma County’s Russian River Valley, Korbel Champagne Cellars produces the United States’ most popular méthode champenoise champagne. The true measure of Korbel’s success during its 143 years can be seen in the impact it has had on American consumers and its presence at various celebrations throughout the years. Owned and managed by the Heck family since 1954, Korbel currently makes eleven California champagnes and a limited amount of still wine. Korbel also produces one of the country’s most respected brandies.